by Michael Bergen | Jan 8, 2026 | Marketing Strategy, SEO
The SEO industry is buzzing about AI search optimization. Whether you call it AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), or simply “optimizing for LLMs,” the premise is the same: as more people use ChatGPT, Perplexity,...
by Michael Bergen | Jan 4, 2026 | SEO
So there you are, hot on the trails of 2026’s planning and goal setting. You ask yourself, “Is SEO still worth investing in 2026 with all this AI disruption? Should I optimize for AI search?” The short answer is YES! And here’s why…...
